Check out some of our Case Studies -

Microsoft Xbox Indiana Jones

🏆 Gold – Window Displays

🏆 Gold – Retailer Exclusive Display

🥈 Silver – Consumer Electronics

🥉 Bronze – Retail Industrial Design – Temporary Display

The background and market context for this campaign was that in order to promote the launch of the Xbox Indiana Jones and the Great Circle video game, Microsoft needed an engaging holiday window display.

Microsoft’s key objective was to showcase this collaboration through an interactive, fun experience across their flagship Microsoft Experience Centre stores in London, Seattle, New York and Sydney’s Pitt Street.

The displays needed to capture the adventurous essence of the game while fitting into the holiday atmosphere.

 Prime Video Primeville Sweetspot

🥈 Silver – Experiential

🥉 Bronze – Specialty Retail, Lifestyle & Service Providers

Prime Video needed to be promoted as an Entertainment Hub, where the user’s experience can be transformed from “content chaos” (too many passwords to too many streaming services for a revolving number of shows) into a streamlined one-stop-shop.

The Prime Video offerings that transform this user experience are the combined features of:

• Included with Prime (shows that can be viewed on Prime Video at no extra cost)

• Add-ons (a third-party channel such as Paramount+, BritBox, Hayu, AMC+)

• Rent or Buy (one-off rentals of particular shows or movies)

The immersive, interactive and multi-channel experience provided through SXSW 2024 offered the perfect environment to showcase this approach.

Microsoft Xbox Forza x Jordan

🥈 Silver – Retail Industrial Design – Permanent Display

🥉 Bronze – Retailer Exclusive Display

The activation was driven by several collaborations between Xbox, the video game Forza, and NBA superstar Luka Dončić's new Jordan branded basketball sneaker.

An immersive, in-store experience was required, allowing visitors to engage directly with these exciting new releases. The goal was to provide a hands-on experience that brought these collaborations to life and encouraged deeper customer interaction with the products.

Microsoft 15 Years of Minecraft

Microsoft needed an in-store experience that would celebrate the 15-year anniversary of Minecraft and highlight Minecraft and Microsoft’s collaboration on a global scale, simultaneously with their four flagship stores in Seattle, New York, London and Sydney. It needed to be interactive and represent the most recognisable features of the Minecraft game while integrating seamlessly into the Microsoft stores.

Microsoft Experience Centre

As one of only four Microsoft flagship stores globally, the Sydney location offers the opportunity to draw in locals and tourists alike, to allow them to experience Microsoft innovations that are also being enacted in the flagship stores in Seattle, London and New York, at the same time as their global counterparts.

Having an ever-changing rotation of display showcases at such a central location, in a tourist hotspot such as Sydney, is a prime opportunity to draw in foot traffic and increase sales, as well as social media shares, to market each Microsoft innovation.

Chemist Warehouse Retail Fixtures

Chemist Warehouse: Retail Displays at Scale
Across a 7-year period, we produced and installed more than 4,000 full bays of retail displays for Chemist Warehouse, supporting both major brands and retailer-direct brands. This long-term, high-volume program demonstrates our ability to deliver consistent quality, efficient production, and seamless national execution across diverse product categories.

With additional projects currently in progress and a strong pipeline ahead, this long-term, high-volume program demonstrates our ability to deliver consistent quality, efficient production, and seamless national execution across diverse product categories.

James Hardie Retail Displays

PoINT developed a dual-purpose solution for homeowners and industry professionals, combining inspiration, engagement, and education through a clear decision-making journey. A key innovation was a modular, scalable display system adaptable to various retail formats and locations. This approach enhanced James Hardie’s ability to empower homeowners—especially female decision-makers—by providing the tools and confidence to realize their design visions.

Samsung Retail Displays

PoINT has delivered large-scale, multi-format retail displays for Samsung across major national retailers, consistently meeting high engineering and production standards. The program involved several thousand tooled units and resulted in over 6,000 displays produced, generating more than AUD $800k in revenue. PoINT is now an approved Samsung supplier and is currently negotiating contracts for 2026, underscoring Samsung’s confidence in PoINT’s capability to execute major brand-led retail programs