It's May. Is your retail story ready?

You've done the hard work, the range is strong, the brief is solid, the buyer relationship is there. But something between the loading dock and the shopper's hand needs connecting.

Do you need something to make your product and brand stand out in-store and capitalise on the current buyer confidence?

Good news! You have come to the right place…

Your product is awesome. Now make the shelf show it off.

  • 3 x more shopper dwell time with engagaing displays

  • 68% of purchase decision happen instore at the shelf

  • 11s to attract a shoppers attention at the point of sale

We all know that May is the month retail decisions get made and the window to influence ranging and fixture allocation is closing fast!

The PoINT team have been working with marketing and trade teams across Electronics, Fashion, Beauty, Automotive, Hardware, Petcare and FMCG all year and what we're seeing consistently:

Brands that show up with a clear in-store concept win more floor space and convert more!

We wanted to share an opportunity worth your attention before the H2 window closes.

Don't just take our word for it!

Here's what the process looks like in the real world.

Five briefs. Five very different categories. Five great results!

One approach: Our Future, Flexibility and Results approach works wherever great retail does and these five projects are the proof.

A snapshot of our recent wins at the Shop! ANZ Retail Marketing Awards. Get in contact for the full case study deck!

Enter the draw to WIN!

Time’s almost up! This is your final call to enter the competition.

If you’ve been meaning to submit but haven’t hit send yet, now’s the moment to act. This is your last chance to win an amazing experience!

Don’t let hesitation be the reason you miss out because once the deadline passes, the opportunity is gone. Take the leap, submit your entry, and be part of something worth remembering.

One last thing…

If you're heading into buyer meetings this month -

We're not going to suggest a workshop or a process. But we do have a clear point of view on what's working for retail in your category right now, and we'd love to share it.

If it's useful to have a conversation before you go into those meetings, about what the data is showing, what the best-performing briefs in your category look like, or just to pressure-test your thinking — reply to this email and we'll find a time.

No agenda on our side. Just a conversation that might be useful on yours.